Iles Formula

Imagine that moment you can’t wait to talk about, the magical moment you never wanted to stop touching your hair. The moment you fell in love with your hair, instantly. The moment you felt invincibly confident. The joyful moment of liberation. The moment when you became you. The new you. Invincibly confident. As one of the most sought-after hair stylists in the industry today, Wendy Iles has become internationally acclaimed for mastering the art and science of hair and beauty. During her years of work on some of the most prestigious beauty campaigns in the hair industry and serving as a go to hairstylist to top celebrities, Wendy identified early on that she needed super charged high-performance haircare that could provide instant hair repair and visible results for celebrity clients walking the red carpet or models on global beauty campaigns. Wendy’s passion for hair – combined with her tireless quest to find formulas to boost hair recovery and health – led her to create Iles Formula. Wendy spent a decade scouring the globe to find powerful ingredient blends and complexes that would provide instant results for her high-profile clientele. What began as an onset hair secret has launched to the public available globally. Iles Formula is a 3-step high performance haircare system. Its unique blend of proprietary high-grade repair and care ingredients are the secret behind the Iles signature spun silk hair finish.